By Kat Jenkins (with Crowdfundvibe staff writer)
On Friday 8 August Telecom New Zealand changed its name to Spark New Zealand. At the same time the renamed Spark Foundation announced the launch of a flagship new crowdfunding initiative, Spark My Potential.
The new platform is a zero fees, pledge-based website where selected candidates are able to access expert crowdfunding coaching, opportunities for increased public profile, and – in some cases – matched funding from Spark. It’s an extension of hugely successful online fundraising platform givealittle, which the Spark Foundation purchased in 2012.
As Spark NZ CEO, Simon Moulter, effuses, “givealittle is changing the way New Zealanders fundraise. Since 2012, donations on the site have grown to more than a million dollars a month and we’ve just celebrated our biggest month ever in July. We want to build on this incredible platform and do more to help New Zealanders realise their dreams and achieve their goals.”